Rising Team vs. BetterUp

The BetterUp alternative that scales to every manager

BetterUp’s human coaching is priced for a few leaders. Rising Team is built to coach every manager, and work with their whole team, across the enterprise.

Already on BetterUp? Pilot Rising Team alongside it on a few of your teams, and see the difference in your own results.

  • SOC 2 Type II
  • EU AI Act
  • 100% security review pass rate

Rising Team vs. BetterUp in 30 seconds

Fanatics logo

Deployed Rising Team across the globally distributed CTO organization.

“Rising Team stood out because it expands AI coaching into a more complete approach to leadership development.”
Matthias Spycher
Matthias Spycher
Chief Technology Officer
Fanatics Commerce
Fanatics logo

Deployed Rising Team across the globally distributed CTO organization.

Matthias Spycher
Matthias Spycher
Chief Technology Officer
Fanatics Commerce
“Rising Team stood out because it expands AI coaching into a more complete approach to leadership development.”
The difference

BetterUp coaches people one at a time. Arti makes the whole team better.

Both coach with AI, and both rehearse hard conversations. The difference is the team. BetterUp coaches one person at a time, with a human coach for leaders and AI for everyone else, and brings groups together in sessions a coach facilitates. Arti works with the manager and their whole team, in sessions the manager leads without a facilitator, and turns what each person chooses to share into team intelligence. That’s what makes each manager’s growth plan specific, and the change last.

Side by side

Same reorg. Two very different weeks.

A manager’s team just doubled in a reorg. Here are the next two weeks with BetterUp’s AI coaching, and with Rising Team’s Arti.

  1. Monday

    The reorg lands

    With BetterUp The manager asks BetterUp’s AI coach how to open the first meeting with the combined team, and gets solid talking points.

    With Rising Team Arti rebuilds the manager’s growth plan around the reorg, then drafts the first meeting with them, in your leadership language, around what each person has chosen to share.

  2. Tuesday

    The conversation they’re dreading

    With BetterUp Dana lost her lead role in the reorg. The manager rehearses the conversation in an AI role play, and gets feedback.

    With Rising Team The manager rehearses it out loud, voice to voice. Arti plays Dana, pushes back the way she might, and scores the conversation on objective, clarity and empathy.

  3. Wednesday

    The team meets

    With BetterUp The manager delivers the news well, then has to work out alone how to turn two teams into one.

    With Rising Team The whole team runs a working styles session together in its regular meeting, with no prep and no facilitator. Everyone shares a user manual for how they work best.

  4. Next week

    What comes next?

    With BetterUp The AI coach knows what the manager has told it, and a pulse can flag how the team feels. What each person needs is still a guess.

    With Rising Team Arti folds what the team shared into the growth plan and adapts the next steps: a 1:1 with Sam, feedback for Priya in private.

Picture your own managers here? See Arti and a team session on the challenges they face this quarter.

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Feature by feature

Compare what matters to CHROs and CTOs

BetterUp and Rising Team compared, feature by feature
Feature BetterUp Rising Team
Cost to scale Human coaching is priced per person, so most companies keep it for a few leaders Built to reach every manager and their team across the enterprise, often for what human coaching costs for a few
Who gets coached Human coaches for executives and selected managers; AI coaching for everyone else Every manager and individual contributor, with Arti, an AI leadership personal trainer
AI coach, any time BetterUp Grow: AI coaching by text or voice, in Slack and Microsoft Teams Arti, for managers and individual contributors, at a desk or on mobile in the field, in Microsoft 365 and Copilot, Microsoft Teams, Slack and the web
Integrations Slack, Microsoft Teams and Viva, Workday and calendars Microsoft 365 and Copilot, Microsoft Teams, Slack, Google Calendar, Outlook and single sign-on; HCM, HRIS and learning systems, to line up with moments like performance reviews
Team intelligence Team Pulse check-ins for the manager What each person chooses to share in team sessions, which Arti uses to coach their manager
Practice hard conversations AI role plays and a role play library, with real-time feedback Voice-to-voice role play, scored on objective, clarity and empathy
Team sessions Coaching Circles and team coaching, facilitated by a BetterUp coach A work styles assessment and a team health diagnostic, plus 100+ ready-to-run sessions the whole team does together, from 10 minutes inside a meeting it already has, led by its own manager
Security and AI safety SOC 2 Type II, ISO 27001, ISO 42001, GDPR and CCPA; customer data not used to train LLMs SOC 2 Type II, GDPR, CCPA and the EU AI Act; a 100% pass rate across enterprise security reviews; customer data never used to train AI

From BetterUp’s public website, trust center and announcements, November 2026. BetterUp, BetterUp Grow, BetterUp Lead and BetterUp Manage are trademarks of their owner, named here for comparison only; Rising Team is not affiliated with BetterUp.

PROVEN IMPACT

Results you can take to the board

Customer-reported results show measurable gains in manager effectiveness, team engagement, retention, and productivity, and 5–10X ROI within the first year.

30%
Boost in employee retention
2x
Increase in manager effectiveness
(top quartile)
60%
Lift in engagement scores
SOURCE · RT CUSTOMER DATA 2026
Managers are more effective
Teams are more engaged
Employees stay longer
Productivity improves
Customer stories

When the team grows, the numbers move

Want results like these? We’ll plan a pilot with you, measured against a control group.

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Rolling it out

Enterprise scale, without adding to HR’s load

SECURITY & COMPLIANCE

100% pass rate across enterprise security reviews.

Rising Team is built to meet enterprise requirements with strong security, thoughtful privacy, and a track record enterprise teams can trust.

SOC 2 TYPE 2 - GDPR-CCPA
Certified & compliant
  • Independently audited annually
  • Compliant with global & CA privacy regs
DATA PROTECTION
Built for the enterprise
  • TLS/SSL encryption (128-bit minimum)
  • Tenant isolation w/ role-based access
  • Continuous backups + daily snapshots
AI DATA PRIVACY
Strong AI Safeguards
  • Customer data never used to train AI models
  • Regular anti-bias testing
  • Compliant with EU AI Act, Article 50 & other regulations
RIGOROUS PRACTICES
Continuously tested
  • Regular third-party penetration testing
  • OWASP Top 10 across the dev lifecycle
Which is right for you

Coaching for managers, or change across every team?

FAQ

Questions CHROs and CTOs ask us

What’s the difference between Rising Team and BetterUp?

BetterUp gives executives and selected managers a human coach and everyone else AI coaching, and both coach one person at a time. Rising Team gives every manager Arti, an AI leadership personal trainer that coaches them, rehearses hard conversations with them out loud and scores them, and runs sessions the whole team does together, with no facilitator. What each person chooses to share in those sessions shapes each manager’s growth plan, so the change reaches the team.

Is Rising Team a BetterUp alternative?

Yes. Companies choose Rising Team when they want manager development to reach the team: coaching, voice role play and team sessions in one platform, with a growth plan that adapts to each team and results measured against a control group.

We already use BetterUp. How would we try Rising Team?

Pilot it alongside BetterUp on a few teams. Rising Team plans the pilot with you and measures it against a control group, so you see the difference in your own results: in the sessions each manager runs with their team, the team intelligence they create, and the scores that move.

Does Rising Team offer human coaches?

No. Rising Team is built around Arti, an AI leadership personal trainer, so every manager gets coaching and practice every week, not only the people selected for a human coach. Its team sessions need no facilitator: each team’s own manager leads them, with step-by-step guidance, and Arti coaches the manager before them.

Is Rising Team more cost-effective than BetterUp?

For coaching at scale, usually. Human coaching is priced per person, so companies tend to keep it for a few leaders, or a few months. Rising Team is built to reach every manager and their team across the enterprise, often for what human coaching costs for a few. We’ll price a pilot against what you spend today.

What support does Rising Team give enterprise customers?

People you can reach. Every enterprise customer has a dedicated customer success manager, an implementation specialist for rollout, and a support team that answers, with quarterly business reviews along the way. We work as a partner, not a vendor.

Does BetterUp have team features?

BetterUp Manage includes Team Pulse check-ins, team coaching sessions facilitated by a coach, and Coaching Circles for peers. Rising Team’s 100+ team sessions are run by each team’s own manager, inside meetings the team already has, with no facilitator, and include a work styles assessment and a team health diagnostic. What people share in them helps Arti coach each manager.

Is team intelligence a way of monitoring employees?

No. Arti is a leadership coach, not a surveillance tool: there’s no tracking and no monitoring. Team intelligence is only what people choose to share with their team in a session, such as how they like to work or be appreciated. Private conversations with Arti stay private, and the organization sees only anonymized trends, aggregated across people.

Will managers have time to run team sessions?

Yes, because they run inside meetings the team already has. There are 100+ sessions, from 10 minutes to 2 hours, and the shortest add a single question to a weekly meeting. Every session comes with step-by-step guidance, so managers lead the conversation themselves, with no prep and no lift from HR, and Arti coaches them before it.

Does Rising Team work for frontline and deskless teams?

Yes. Arti and the team sessions work on mobile devices, so frontline and deskless managers and their teams use Rising Team in the field, on the shop floor or at a branch, not only at a desk. Bank of Hawai‘i, for one, uses it across its branch teams.

How does Rising Team measure impact?

Against a control group. Rising Team measures retention, manager effectiveness, productivity and engagement for teams with and without it. Customers see a 30% rise in trust and connection scores and a 20% or greater lift in manager effectiveness within one quarter, and report 5–10x ROI in year one.

Is Rising Team secure enough for a large enterprise?

Yes. Rising Team is SOC 2 Type II certified, GDPR and CCPA compliant, complies with the EU AI Act, and has a 100% pass rate across enterprise security reviews. It supports single sign-on, and data is encrypted with TLS 1.2 in transit and AES-256 at rest.

Does Rising Team integrate with our HRIS and LMS?

Yes. Rising Team works in Microsoft 365 and Copilot, Microsoft Teams and Slack, connects to Google Calendar and Outlook, supports single sign-on, and integrates with HCM, HRIS and learning systems, to reduce manual work and line up with key moments like performance reviews.

Is our data used to train AI models?

Never. Customer data is never used to fine-tune, train or improve any AI models at Rising Team or by its third-party partners, and each AI service it works with contractually commits not to train on the data it sends them.

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See it with your own teams

30 minutes on your managers’ real challenges. Leave with a pilot plan.

  • See Arti and a team session in action
  • Built on your values, frameworks and tools
  • Straight answers on security, integrations and ROI
  • A pilot plan that fits your org
  • SOC 2 Type II
  • EU AI Act
  • Your data never trains AI
“…with the ease of deploying it, Rising Team is one of the best solutions I’ve ever seen.”
Therese DickersonSVP Dir. of Organizational Effectiveness, Bank of Hawaii

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